Monday, October 27, 2014

'Ouija' and 'John Wick' lead middling weekend at the box office

A new horror film and a well reviewed R-rated action flick hit theaters this weekend with both seeing solid results. Universal's Ouija, the microbudget horror film from Jason Blum's Blumhouse Productions, debuted in first place with $20 million. That's a solid result for the low budget flick, but it is nowhere near the numbers that Annabelle reached earlier this month. With the PG-13 rating and the built in audience, Ouija should have done much better. Reviews certainly didn't help (10% on Rotten Tomatoes) and word of mouth will be awful (the film got a "C" Cinemascore). However, this movie practically cost nothing, so it will turn a profit in the end. 

In second place was John Wick, the new Keanu Reeves action flick. The film pulled in $14.1 million this weekend, which certainly isn't awful. But with reviews hanging around 86% on Rotten Tomatoes, I can't help but feel that this movie should have done better. The "B" Cinemascore is solid, but indicates that audiences were expecting more. In the end, this is another movie that couldn't have cost much, so a $14 million debut is nothing to sneer at. 

Sony's World War II drama Fury fell only 45% to third place and grabbed $13 million. Fury has now made $46 million and will likely hang around for the next few weeks. It hasn't held as well as Gone Girl, but it could hang around and gross as much as $80 million. Speaking of Gone Girl, David Fincher's psychological thriller finished in fourth place with $11.1 million. The R-rated drama has now grossed $124 million and is one of the year's biggest hits. A finish around $150 million is to be expected. 

The Book of Life also held spectacularly well, Fox's animated comedy dropped only 42% and pulled in $9.8 million in fifth place. The film, which is budgeted at $50 million, has now made $29.9 million. It's going to need some really good international grosses to end up in the black. In sixth place was St. Vincent, one of the most pleasant surprises of the weekend. The dramedy, which stars comedian superstar Bill Murray, pulled in $8 million in just over 2,000 theaters. The film also received an "A-" Cinemascore, which is quite impressive. This movie should do pretty well over the next few weeks. 

Alexander and the Terrible, Horrible, No Good, Very Bad Day finished in seventh place with $7 million. The family comedy has now grossed $45.5 million on a $28 million budget. Not too shabby at all. The Best of Me took a steep 53% plunge to eighth place and grabbed $4.7 million. The poorly reviewed romantic drama has now made $17.6 million. 

The Judge finished in ninth place with $4.3 million this weekend. The mediocre drama has now made $34.3 million, which is not good considering the $50 million budget (I'm curious to see where that money went). And finally, Dracula Untold rounded out the top ten with $4.3 million. The film has now grossed $48.3 million in the US (the film has done much better internationally). 

In the limited release world, Birdman continued to impress with $1.4 million in 50 theaters. It expands further next weekend. And Citizenfour, the Edward Snowden documentary, grossed $125,000 in five theaters. 

Next weekend sees the expansion of Birdman and the release of Nightcrawler and Before I Go To Sleep. Here are my predictions:

1. Nightcrawler- $16 million
2. John Wick- $9.5 million
3. Fury- $8.6 million
4. Gone Girl- $8 million
5. Ouija- $7.5 million
6. The Book of Life- $7 million
7. Birdman- $6.9 million
8. St. Vincent- $5.7 million
9. Before I Go To Sleep- $5 million
10. Alexander and the Terrible, Horrible, No Good, Very Bad Day- $4.5 million

Image Credits: Reel Entropy, Screen Rant

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